Sunday, June 26, 2011

FASHION ICON ALEXA CHUNG

Alexa Chung (born 5 November 1983) is an English television presentermodel and contributing editor at BritishVogue.
She currently hosts Gonzo with Alexa Chung for MTV UK, and is scheduled to host Thrift America for Public Broadcasting Service in 2011.Previously, Chung was the host of MTV's It's On with Alexa Chung.
At present, she is the face of Lacoste's "Joy of Pink" fragrance and Superga's Italian sneakers.
Chung was approached in the comedy tent at Reading Festival at the age of 16  and was taken on by the London-based Storm Model Management. She modelled for teen magazines such as Elle Girl and CosmoGIRL! and worked for companies including FantaSony EricssonSunsilkUrban Outfitters and Tampax. She appeared in music videos for artists including The StreetsWestlifeDelta GoodremReuben and Holly Valance and starred as Jake in a scripted reality show called Shoot Me, broadcast on Fashion TV in 2005.
In July 2009, Chung moved to Next Model Management and became the face of DKNY Jeans. Chung was the face of South Korean brand MOGG's SS10 campaign. In January 2010, she became the main model of the SS10 Pepe Jeans London campaign and later reprised her role for the FW10 campaign.She was announced as the first celebrity face of Lacoste in June 2010, appearing in both the TV and print advertising campaigns for their "Joy of Pink" fragrance In January 2011, Chung was announced as the face of Italian sneaker brand Superga , in a campaign to mark their 100th anniversary.
In January 2011, she co-hosted NBC's "2011 Golden Globe Arrivals Special" with Carson Daly and Natalie Morales. The live show featured interviews with television and movie stars as well as segments devoted to fashion on the red carpet.
Chung wrote a monthly column for British women’s magazine Company from October 2007 to June 2008. She then wrote a weekly newspaper column for England'sThe Independent from November 2008 to June 2009, entitled 'Girl About Town' and later 'New York Doll'.
In June 2009, she was made a contributing editor of British Vogue and has interviewed designers such as Karl Lagerfeld and Christopher Kane for the publication.
Chung is a muse to many fashion designers because of her distinctive personal style. She frequently appears on best dressed lists, is a regular cover girl forVogueElle and Harper's Bazaar and is often seen in the front row at fashion shows.
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